Men say super “tax effective” Women say super “complicated”

Australian women find dealing with superannuation more complicated than men, while more men find superannuation tax effective.

Both sexes believe superannuation is important (seven out of ten men and women) according to a concept mapping exercise conducted on more than 800 Australian consumers by CoreData.

Interestingly 44.2% of the 343 females involved in the exercise said superannuation was complicated, compared to only 34.6% of the 469 males.

70.9% of men and 70.0% of women said superannuation was important, while more than half of all men 50.9% said super was tax effective compared to only 31.1% of females.

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